Know which ads will win — before you spend a dollar.
CREPER predicts which of your creatives will become winners on Meta, so your team tests the right ones first.
Finding one winner costs more than you think.
Creative hit rate on Meta usually sits between 3% and 15%, and across the largest public dataset the average is about 5%. You ship a batch, Meta puts real budget behind a few of them, and the rest burn spend before you can kill them. CREPER is built to raise your hit rate.
Average hit rate: Motion, Creative Benchmarks 2026, 578K creatives across 6K Meta ad accounts.
CREPER cuts the pile down before it reaches Ads Manager.
How it works
- 0
We start from your vertical
Patterns from thousands of ads in your niche, combined with your own account history.
- 1
Connect your ad account
Read-only access. We never touch your campaigns.
- 2
CREPER learns what wins for you
The model calibrates on your past winners and losers.
- 3
Upload new creatives
Get a ranked list with a win probability for each one.
- 4
Halve your cost per winner
That's the goal. If the pilot doesn't beat your baseline, you don't pay.
What you get
A shortlist your buyers can trust, and the reasons behind it.
- A ranked batchEvery creative scored by its probability of becoming a winner.
- The why behind each scoreHook, format, first three seconds: what pushes a creative up or down.
- Fixes for low scorersConcrete changes to try before you throw a creative away.
- Lower cost per winnerFewer tests to find the same number of winners.
Case studies
−31%
Cost to find one winning creative, measured in CPAs spent on tests.
Hit rate up from 7% to 11%. Before, about 7 out of every 100 creatives the team tested turned into winners. Now it's 11 out of 100.
That's over 50% more winners from the same testing effort, and each one costs less to find.
Measured on live Meta campaigns.
Results in 6 weeks, not months.
Free backtest
We train on your past creatives and show how well we'd have picked your winners.
Live pilot
We rank your new creatives before launch. You test the top of the list first and compare against your usual process.
If we don't beat your current hit rate, you pay nothing.
Let's look at your account.
Book 30 minutes, or reach us directly.